For this project, I created a business called 19 Anteaters, and it's a family owned farm that breeds anteaters. For this project, we had to create a logo and record our progress. First, I tried just a simple logo that had a solid background and had the words 19 Anteaters tracing around the edges of the shape. It's much like what you see on the bottom on top of the letterhead, just without the name of the business. Eventually I tried creating outlines of different anteaters and replicated them to make them seem like they're dancing, and I thought that was a fun way to show our different anteaters, and that not all anteaters are boring animals that eat ants all day (but I guess that's what people assume from the name?). Finally, I love light rustic wood. So I searched an image and created a clipping mask with my original anteater, and tested out a few different fonts, and I got my logo! My peers agreed that it was in fact the best one I had created. Now that I've decided on my logo, my teacher assigned to put your logo on different types of objects such as storefronts, business cards, letterheads, a phone app, an envelope, and a billboard. I got to use different forms of my logo and put them on all of the different types of objects, even though I may use my wooden logo for my website.
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